
Influencer Marketing That Drives Real Results
At NiHow Global, we believe influencer marketing is more than just product placement it’s about building trust, creating stories, and connecting with your audience through people they already follow and admire. Whether you’re growing your brand in the UK, Taiwan, or China, we create cross-border influencer strategies that feel native to each platform, market, and audience.
Bespoke Influencer Strategy
We don’t believe in cookie-cutter campaigns. Based on your goals, budget, and audience, we match your brand with the right voices, macro or micro, celebrity or niche. Every partnership is intentional and performance-driven.
Platform-First Thinking
From Instagram and TikTok to Xiaohongshu (小紅書) and YouTube, we adapt content styles, formats, and messaging to suit the local expectations of each market. We also handle briefs, contracts, and timelines so you don’t have to.
Performance Tracking & ROI
We don’t just count likes. We analyse real impact reach, engagement, clicks, conversions and provide clear, actionable reports that show how each campaign delivers.
Data-Driven Decisions
We combine data with instinct. Every influencer we work with is vetted through audience insights, engagement metrics, and performance history, not just follower counts. From pre-campaign planning to post-campaign reporting, we use real-time data to inform strategy, optimise content, and maximise ROI. This means your budget works harder, and every decision is backed by numbers and not guesswork.
Multilingual Coordination
Our bilingual team bridges cultural and communication gaps. We manage influencer relationships in English, Mandarin, and more, ensuring smooth collaboration and authentic execution across borders.





