數據驅動的行銷成效分析

客製化儀表板與 GA4 成效報告

我們以 GA4(Google Analytics 4)、Looker Studio 及 UTM 追蹤,量身打造專屬行銷數據儀表板,提供即時成效分析。從轉換率到用戶互動,每一項數據都能轉化為品牌決策依據,真正實現數據驅動的行銷管理。


跨平台行銷成效分析

全面追蹤您的行銷活動在 Google、Meta(Facebook/Instagram)、TikTok 等多平台上的成效數據,整合每個觸點的資訊,讓您看見完整行銷漏斗,深入理解用戶行為,有效提升投資報酬率(ROI),而非僅停留在單一指標。


成效歸因與漏斗洞察

精準掌握結果來源,分析消費者全旅程,運用先進的數據歸因模型,幫助您科學量化不同行銷渠道的轉換效益。藉由漏斗數據分析,有效優化行銷預算配置,聚焦能真正帶來成長的策略。


可行化優化建議

我們不只是交付報告,更針對數據進行解讀與轉化。結合 A/B 測試、用戶行為分析及市場趨勢洞察,為品牌提供清晰且具體的數據驅動優化建議,協助您更聰明、更快速地推動行銷成長。所有優化方案皆量身訂製,幫助企業持續提升成效、達成可衡量的商業成果。

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